Last Updated: March 06, 2025
Welcome to aaultd.co.uk ("we," "us," or "our"). We are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (the "Site") or engage with our services. By using our Site, you agree to the terms outlined in this policy.
1. Information We Collect
We may collect the following types of information when you interact with our Site:
Personal Information: This includes data that can identify you, such as your name, email address, postal address, phone number, or payment details, which you may provide when contacting us, subscribing to a newsletter, or making a purchase.
Non-Personal Information: This includes data that does not directly identify you, such as browser type, IP address, device information, and browsing behavior (e.g., pages visited, time spent on the Site) collected through cookies and similar technologies.
User-Submitted Content: Any information you provide voluntarily, such as comments, feedback, or inquiries sent via forms or email.
2. How We Collect Information
We collect information in the following ways:
Directly from You: When you fill out forms, sign up for newsletters, or contact us.
Automatically: Through cookies, web beacons, and analytics tools (e.g., Google Analytics) that track your interaction with the Site.
From Third Parties: We may receive information from third-party partners, such as payment processors or marketing services, where applicable.
3. How We Use Your Information
We use your information for the following purposes:
To provide and improve our services, including processing transactions and responding to inquiries.
To personalize your experience on the Site.
To send you promotional emails or newsletters (with your consent, where required).
To analyze Site usage and improve its functionality.
To comply with legal obligations or protect our rights.
4. Legal Basis for Processing (UK GDPR Compliance)
Under the UK GDPR, we process your personal data based on:
Consent: Where you have given us explicit permission (e.g., for marketing emails).
Contract: Where processing is necessary to fulfill a contract with you (e.g., delivering a purchased product).
Legitimate Interests: Where we have a legitimate reason, such as improving our Site, provided it doesn’t override your rights.
Legal Obligation: Where required by law.
5. Sharing Your Information
We do not sell your personal information. We may share your data with:
Service Providers: Third parties who assist us in operating the Site (e.g., hosting providers, payment processors).
Legal Authorities: When required by law or to protect our rights.
Business Transfers: In the event of a merger, acquisition, or sale of assets.
6. Cookies and Tracking Technologies
We use cookies to enhance your experience, analyze traffic, and serve relevant content. You can manage your cookie preferences through your browser settings. For more details, see our Cookie Policy (if applicable, link to a separate cookie policy).
7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy or as required by law. For example, we may keep transaction records for 6 years to comply with UK tax laws.
8. Your Rights
Under the UK GDPR, you have the following rights regarding your personal data:
Access: Request a copy of the data we hold about you.
Rectification: Ask us to correct inaccurate information.
Erasure: Request deletion of your data (the "right to be forgotten").
Restriction: Limit how we process your data.
Portability: Receive your data in a structured, machine-readable format.
Objection: Object to processing based on legitimate interests or for direct marketing.
Withdraw Consent: Where processing is based on consent, you can withdraw it at any time.
To exercise these rights, contact us at info@aaultd.co.uk.
9. Data Security
We implement reasonable technical and organizational measures to protect your information from unauthorized access, loss, or misuse. However, no online system is 100% secure, and we cannot guarantee absolute security.
10. International Data Transfers
If your data is transferred outside the UK, we ensure it is protected in accordance with UK GDPR standards, such as through adequacy decisions or standard contractual clauses.
11. Third-Party Links
Our Site may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to review their policies.
12. Children’s Privacy
Our Site is not intended for individuals under 16 years of age. We do not knowingly collect personal information from children. If you believe we have done so, please contact us immediately.
13. Changes to This Privacy Policy
We may update this policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically.
14. Contact Us
If you have questions, concerns, or wish to exercise your data rights, please contact us at:
Email: info@aaultd.co.uk
Alternatively, you can lodge a complaint with the UK Information Commissioner’s Office (ICO) at www.ico.org.uk.
